Pub group announces ‘Boot’ rebrand for venue

Bespoke Inns  – the firm behind venues including The Boot at Repton and The Binary – has announced the rebranding of another of its venues.

The firm has said that its Melbourne venue, Harpurs, will officially relaunch as The Boot at Melbourne on Wednesday 11 March.

It follows two successful ‘Boot Takeover’ events at Harpurs, which featured The Boot’s award-winning food, inventive cocktails and signature service style.

To prepare for the transition, Harpurs will close on 9 and 10 March  for a light refurbishment before reopening under its new identity.

Emily Nash, director at Bespoke Inns, said: “The response to our Boot Takeovers at Harpurs has been truly exceptional.

“It was clear from the first event that guests connected deeply with The Boot’s style of dining, from the quality of the ingredients to the atmosphere and service.

“Rebranding Harpurs as The Boot at Melbourne felt like a natural and exciting evolution. We’re not simply changing a name; we’re elevating the overall experience while preserving the warmth and welcome that has always defined this site.”