New signage installed at flagship city centre venue

New branding has been installed to the exterior of Vaillant Live as part of a sponsorship package with heating technology firm Vaillant.

Back in April, it was announced that the Belper based firm, which has manufacturing operations in Derby, had signed a multi-year deal to sponsor the new city centre venue, which opened this spring.

Vaillant Live is Derby’s new home of entertainment and events, a state-of-the-art multi-use venue owned by Derby City Council and operated by Legends and ASM Global, the world’s preeminent premium live events company.

It is a dynamic 3,500 capacity destination for concerts, family events, sports and conferencing

Vaillant is the sole sponsor of the brand-new venue space – and as part of a five-year deal Vaillant’s hare logo now takes pride of place throughout the building, providing new opportunities for the local community to engage with the manufacturer and learn more about its heating systems.

Marcus Sheehan, general manager of Vaillant Live, said: “We’re delighted to see Vaillant’s branding on the exterior of the building, which will certainly help guests with finding the venue and help elevate the prominence of the venue within the city.

“Personally, I love the Vaillant green, and I think the colour really helps to upgrade the look and feel of the venue.”

To find out more about Vaillant Live, including events and shows, visit https://vaillantlive.co.uk/.