Latest News | 7 May 2025
Fit-out firm drives forward car showroom transformation


A car dealership has praised Derby fit-out specialist DSP (Interiors) for masterminding the transformation of its new showroom.
RW Cars, a specialist in high-quality former company vehicles, enlisted the expertise of the design, refurbishment and fit-out firm to help transform its new home on Jubilee Business Park.
The finished work, which includes a stylish curved feature wall that subtly divides the customer lounge from the vehicle display area, has earned high praise from the car dealership.

Richard Wareham, managing director at RW Cars, said: “Working with DSP (Interiors) has been fantastic from start to finish.
“Their expertise and exceptional attention to detail have been invaluable in bringing our vision to life.
“Every step of the way, they provided expert advice, ensuring that each feature we envisioned was not only achievable but executed to the highest standard.
“No challenge was too big – they found solutions for every request, delivering a showroom that is both stylish and practical.
“The final result has exceeded our expectations, and we couldn’t be happier.”
The brief from RW Cars was to provide a sleek, contemporary showroom that enhanced the company’s brand identity, improved efficiency and created an inviting environment for customers.

Louisa Priestley, managing director at DSP (Interiors), said: “We are delighted to have collaborated with RW Cars on this exciting showroom transformation.
“We worked closely with the RW Cars’ team to ensure every detail aligned with their vision, creating a space that is both functional and visually impressive.
“Our aim was to create a space that any customer would want to spend time in – modern, welcoming and efficient.
“Seeing the final result come together so beautifully has been incredibly rewarding.”