Marketing agency Purpose Media has provided sponsorship and marketing support for the first ever Ryder Cup-style golf event for disabled people.
Called the Cairns Cup, the inaugural event took place earlier this month at the Seve Ballesteros designed The Shire London golf course.
Like the Ryder Cup, the tournament sees Europe take on the US.
Each team has at least six different disabilities and WHS handicaps making the event inclusive and available to all golfers who have a disability.
Purpose Media agreed to create branding for the UK event, manage social media, film the event, and create promotional videos as part of its contribution.
Matt Wheatcroft from Purpose Media said, “We have an established reputation for helping sports clubs and associations maximise the power of digital marketing.
“We were delighted to have been asked to support the launch of the inaugural event and look forward to playing a key role in the future.”