Washroom solutions firm extends partnership with the Rams

HSG UK has extended its partnership with Derby County which will see its logo appear on the Rams’ kit for a third season.

The King’s Award-winning washroom solutions firm first appeared on the Rams’ shirts and shorts during the promotion-winning 2023/24 campaign, before the deal was renewed for the club’s return to the Sky Bet Championship in 2024/25.

The logo of HSG UK will continue to feature on the back of the Men’s and Women’s First Team playing shirts and shorts during the 2025/26 season, as well as those of the Men’s B Team and Under-21s.

Pride Park-based HSG UK is an award-winning family company whose unique portfolio of award-winning and industry-leading products, coupled with installation, has helped it forge a formidable reputation over two decades for providing washroom services and specialist advice.

Stephen Pearce, chief executive at Derby County, said: “We are delighted to have HSG UK, a Derby-based company, on board with us for a third successive year as the Men’s First Team back of shirt and shorts partner.

“This has now been extended to our Men’s B Team and Under-21s side for the first time, while their logo will also appear on the Derby County Women First Team shirts and shorts for the second year in a row.

“They have been a valued primary partner over recent seasons, and we are looking to build on the excellent working relationship we have fostered over the course of the upcoming campaign.”

Simon Rice, managing director of HSG UK and a long-standing Derby County supporter, said: “We’re thrilled to be continuing our partnership with Derby County for the 2025/26 season, with HSG UK branding proudly remaining on the back of the Men’s and Women’s First Team shirts and shorts, and now extending to the Men’s B Team and Under-21s.

“As a family-run business with deep roots in Derby, supporting our local community has always been part of who we are.

“This partnership not only reflects that commitment but also aligns with our wider goal of helping businesses across the UK reduce their environmental impact.

“As lifelong Rams fans, this is a particularly proud moment for us. It’s an exciting time for the club, and we’re honoured to be part of the journey, both on and off the pitch.”