Cannes film premiere


Marketing Derby’s Embassy at MIPIM – the international real estate fair in Cannes - was held this morning in front of a packed audience of investors and delegates eager to hear about Derby and Derbyshire’s development plans.

Marketing Derby premiered its new film ‘Capital for Innovation’, which was produced by Purpose Media, providing an insight into what makes the city tick and how its skyline is changing.

Keynote speakers were Elizabeth Fagan, Chair of D2N2 Local Enterprise Partnership; Cllr. Matt Holmes, Deputy Leader of Derby City Council; Catherine Williams, Head of Regeneration and Major Projects for Derby City Council; Professor Judith Lamie, Pro Vice-Chancellor for External Affairs at the University of Derby, and Frank Horsley, Head of Economic Regeneration for Derbyshire County Council.

At the Embassy John Forkin, Managing Director of Marketing Derby announced that Bondholder Godwin Development’s Landmark scheme was not being called in by the Secretary of State and would therefore be going ahead, bringing 202 high-quality Build to Rent apartments into north Riverside.  

“This will be a significant addition to Derby city centre and a game changer for the residential offer for the city’s workforce.  Landmark forms part of the 4,139 residential units which are proposed, in planning, under construction or completed.”

Commenting on the Embassy success John Forkin, Managing Director of Marketing Derby added

“This is our 10th embassy held at MIPIM and each year they are more popular.


This is the first year that we have taken a Team Derby and Derbyshire approach at MIPIM and we are delighted to receive positive comments from Elizabeth Fagan as keynote speaker today.

We’ve made a lot of new connections and are developing existing relationships for the city and county.  We will be working to cultivate these further in the coming months.”