Derby has been ranked the sixth best place to live in the UK for under 30s.
The city came highest in the region in the survey which compared the cost of living and working, job satisfaction and commuting and general happiness levels.
John Forkin, Managing Director at Marketing Derby, said: “Our growing University, range of job opportunities, higher than average salaries and lower than average costs places Derby as an attractive proposition for the talent our economy requires.“
Conducted by financial services provider OneFamily, the study also took into account levels of concern regarding job prospects, work-life balance, the local property market and crime.
The survey ranks the UK's towns and cities with over 200,000 residents.
It is based on both the balance of income and costs of living in each place, as well as how residents feel about living there.
The top 10 places are:
According to the survey, the majority of workers under 25 say they would relocate for increased wages, with nearly half saying they would move for a more affordable cost of living.