Waitrose eyes up Derby

Premium supermarket chain Waitrose (part of the John Lewis Partnership) has expressed continued interest in Derby as the brand confrims it is reviewing site options for a new store in Derby.

We have wanted to open in Derby for some time and we are currently reviewing our options
— Waitrose

A spokesperson for Waitrose commented: "We have wanted to open in Derby for some time and we are currently reviewing our options."

John Forkin, Managing Director of Marketing Derby, said: "We have been working with Waitrose for some time selling the concept of a major store in Derby and feel confident this will progress once the appropriate site is found."

Whilst Waitrose is typically regarded as being an upmarket brand, the company has made strides in recent years to remain competitive with the likes of Tesco by price-matching 7,000 items back in 2012.

A move into the city would bring a number of jobs and broaden the range of supermarket choices available to Derby residents.