Purpose Media merges with & A-Star Media

Award-winning businesses Bondholder Purpose Media and A-Star Media have announced their intention to merge this month.

The merger comes as part of Purpose Media's wider plan to become a full service digital marketing agency specialising in ecommerce and offering creative design, website development, video, PR, social media, photographic and content marketing services.

Katrina Atherton and John Starkie founded A-Star Media in 2008 and both will become shareholders of Purpose Media, taking the total now employed by the firm to 30. Over the last eight years A-Star has developed an impressive client list including brands such as UKTI, D2N2, BBC, Woodhead Group and the East Midlands Chamber.

Katrina commented: "There is so much synergy between our two companies and we have co-existed in the same market places for so long now that it seemed like a natural progression to join forces. We can share expertise and help each other to deliver additional services which will ultimately improve the customer service experience."

In 2015, Purpose Media achieved 66% growth, reaching a turnover of £1.2m. The overall aim is to increase turnover £10m by 2020 by adding more new products and the number of clients paying monthly to access digital marketing services and expertise.

There is so much synergy between our two companies and we have co-existed in the same market places for so long now that it seemed like a natural progression to join forces.
— Katrina Atherton