Surge in Sales After Arrival of Princess

Kate Middleton and Prince William with new daughter Princess Charlotte Elizabeth Diana

Kate Middleton and Prince William with new daughter Princess Charlotte Elizabeth Diana

Delivered on Saturday at 8:34am, the baby girl who is fourth in line to the throne marked the beginning of a massive influx of sales for Bondholder Royal Crown Derby.

Selling a collection of handcrafted memorabilia, Royal Crown Derby saw a peak of 1,000% in sales against the previous day with buyers across the globe purchasing teddy bears, loving cups, plates and rocking horse ornaments.

Early indications suggest that our new range is going to be a real success. There’s significant excitement around the new princess, which is being reflected in response to our new collection.
— Christopher Oakes, Spokesperson at Royal Crown Derby

Royal Crown Derby has so far seen orders from all over the world from the US, South Africa, Australia, Asia and of course, the United Kingdom.

In addition, fellow Bondholder Derby Brewing Company has created a beer to mark the occasion called Our Little Princess.

It’s something we’ve been working on for a few weeks. We wanted it to be golden to reflect the changing seasons and to be something people can celebrate with
— Trevor Harris, Owner of Derby Brewing Company

The beer will be available at the Tap, the Greyhound, and the Queen's Head.