Derby Wins ‘City of the Future’ fDi Awards
Derby has sealed its position as a leading European ‘city of the future’ by ranking high in this year’s fDi Intelligence shortlist.
Derby has been ranked in the ‘Top 25 European Cities Overall’, placing it alongside major cities such as London (1st) Berlin (8th) and Paris (16th). Derby was positioned 23rd out of the 25 cities, and one of only 8 UK cities to make the list.
The east midlands city also came third out of ten in the ‘Top Ten Small European Cities – fDi Strategy’, the first UK city in the list. Derby followed Eindhoven in the Netherlands and Ghent in Belgium to pick up third position in this category which focuses on a city’s strategy for promoting FDI; offering the best prospects for investment, economic development and business expansion.
The annual report/awards, compiled by the fDi Intelligence division of the Financial Times, collects data for 468 locations throughout Europe, using six categories which ranks a city or region according to its Economic Potential, Human Capital and Lifestyle, Cost Effectiveness, Infrastructure and Business Friendliness and FDI Strategy.
John Forkin, MD of Marketing Derby said, “It is quite an honour to be listed amongst Europe’s elite. It is important to recognise that these league tables are about economic performance and not size; which is why Derby scores so well. Our hi-tech economy, based on being UK HQ to Bombardier, Toyota and Rolls-Royce, supported by many hundreds of SMEs, is leading to significant investment enquiries, especially in sectors seeking engineers.”
“Our 2014 campaign is to promote Derby as the UK Capital for Innovation and to win five separate fDi awards is a fantastic endorsement.”
The awards will be made in a special ceremony to be held at the world commercial property fair, MIPIM, in Cannes on March 12.